Leading Outside Sales Coach

For the construction equipment industry

Invest in your people, see your company grow.

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CAT
American Rental Association
CAT
American Rental Association

Who Would Benefit from Sales Coaching in Construction?

  • Rental Equipment Companies
  • Equipment Manufacturers
  • Equipment Dealers
  • Contractor Supplies
  • Heavy Rents
  • Specialty Rentals (Climate, Temp Air, Fencing, Trench, Pump & Power)

Three Ways to Learn.
One Goal: More Sales

Inspire the leaders and sales representatives in your company with a training they will never forget.

  • In-Person Facilitation

    Elliott hosts a training session at your location.

    View details

  • Virtual Drop-In

    Elliott connects via live Zoom from his Colorado hub.

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  • Online Training Courses

    Pre-recorded online courses.

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About Me

I'm Elliott! I have a passion for training and personal development.

With over 25 years of sales experience in the construction and rental industry and over 10,000 professionals trained, I specialize in coaching teams and leaders for sales performance.

  • 0+
    Years of Industry Experience
  • 0K+
    Sales Professionals Trained
  • 0+
    Companies I've helped
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Why Teams Choose My Sales Training

Tailored for construction equipment rental and sales professionals, my training delivers real-world strategies that help teams close more deals faster.

  • Industry-Specific Expertise

    Tailored to the rental, equipment, and construction industries.

  • Hands-On, Results-Driven Approach

    Practical guidance, not theory.

  • Flexible Learning Formats

    Choose in-person, Zoom, or self-paced options.

Ready to Transform Your Sales?

Fill out the form and I’ll get back to you shortly to discuss how we can boost your team’s performance.

What Clients Are Saying

Real testimonials from construction professionals who have experienced the effects of my sales training.

Andy
Stewarts & Stevenson
BEARDED GENIUS!

Elliott’s sessions have improved how we close more deals, lift morale, and measure impact.

Alex
National Trench Safety
WINNING MINDSET

Elliott reminded us of how to coach the fundamentals... Our team is seeing massive results.

Jim McCann
McCann Industries
AMAZING!

Your trainings were AMAZING!

Andy
Stewarts & Stevenson
BEARDED GENIUS!

Elliott’s sessions have improved how we close more deals, lift morale, and measure impact.

FAQ

Everything You Need to Know

Have questions? Here are the answers to the most common inquiries about sales coaching and training for the construction industry.

How is this different from other construction sales training programs?

This program is tailored for the construction equipment sales and rental industry. I'll research your business to provide the practical tools and deep understanding of how your customers think to help your team grow sales. No two trainings are ever the same.

Do you offer training for small teams or solo entrepreneurs?

Yes! Whether you're a solo contractor or a sales rep at a small business, the training adapts to your size and structure, including one-on-one coaching.

How soon can we schedule an in-person session?

It depends on your location and availability, but typically I can schedule within 2 to 4 weeks. Reach out early to lock in your preferred date.

What if my team is spread out across locations?

No problem. I offer virtual equipment sales training sessions that make it easy to coach remote or distributed teams, no matter where they are.

Is the online course self-paced?

Yes — the online course is fully self-paced so your team can learn on their schedule and revisit the material anytime.

Can you customize the construction rental training to our business needs?

Absolutely. Each session is adapted to your products, client types, and team experience to make sure it hits the mark.